Privacy Policy

1. Introduction

Welcome to Fairlyfi!

At Fairlyfi, your privacy is of utmost importance to us. This Privacy Policy aims to provide clarity on how we collect, use, protect, and manage the personal data of our users. By using Fairlyfi’s services and products, you acknowledge that you have read, understood, and agreed to the terms set out in this Privacy Policy. If you do not agree with our practices, please refrain from using our services.

Fairlyfi is committed to handling your personal information with care, in line with global data protection regulations, and in the spirit of fostering trust between Fairlyfi and its users. Please take a moment to familiarise yourself with our policy, and if you have any questions or concerns, feel free to reach out to us using the contact information provided at the end of this document.

2. What Personal Information Does Fairlyfi Collect and Process?

When you interact with Fairlyfi’s services and products, we may collect the following types of personal information:

  • Account Information: This includes your username, password, email address, and other identifying information you provide during account creation or when updating your account.
  • Usage Data: We gather data about how and when you access and use our products, such as your interaction with various features, the frequency of logins, and other relevant activity metrics.
  • Communication Data: When you communicate with Fairlyfi, whether it’s for support, feedback, or other reasons, we collect and store that correspondence to provide better assistance and improve our services.
  • Payment Data: When you make purchases, we process billing information, such as credit card numbers, billing addresses, and transaction histories. However, Fairlyfi uses secure third-party payment processors and does not store your full credit card information.
  • Device Information: We may collect data about the device you use to access our services, such as device type, operating system, browser type, IP address, and device identifiers.
  • Cookies and Tracking: Like many online services, we use cookies, beacons, and similar technologies to collect user data, improve our service functionality, and provide you with a more personalised experience. For more details, refer to our Cookie Policy.
  • Third-Party Integrations: If you connect third-party services or applications with Fairlyfi, we may receive information related to those integrations, such as synchronisation preferences, data access permissions, or content imported from the third-party application.
  • Google User Data: When users integrate Google services with Fairlyfi, we may access specific Google user data, as permitted by the user. This may include but is not limited to name, date of birth and phone number. We only access Google user data with explicit user consent and manage it according to Google’s API Services User Data Policy.

It’s important to understand that providing personal information is voluntary. However, if you choose not to provide certain requested information, it may limit your ability to use some features or parts of our services.

3. How Does Fairlyfi Use Personal Information?

At Fairlyfi, we value the trust you place in us by sharing your personal information. We utilise this information with the utmost care and responsibility. Here are the ways in which we use the information we collect:

  • Service Provision: We use your personal data to authenticate you, allow access to our services, process transactions, and generally provide you with the features and functionalities of Fairlyfi’s products.
  • Service Improvement: By understanding how you interact with our services, we can identify areas of improvement, develop new features, and enhance the overall user experience.
  • Communication: We use your contact details to communicate with you – be it for support, service updates, marketing campaigns, or other Fairlyfi-related news. You can always opt out of promotional communications at any time.
  • Security: Your personal information aids us in ensuring the security of our services, detecting and preventing fraud, unauthorised access, and other potential threats.
  • Research and Analytics: We analyse usage patterns and trends to better understand how our services are utilised, which helps guide our business strategies and product development roadmap.
  • Legal and Regulatory Obligations: There may be instances when we need to process your data to comply with a legal obligation, or in connection with a legal claim or regulatory requirement.
  • Feedback and Reviews: If you provide feedback, reviews, or testimonials about our services, we may publish and share them to promote Fairlyfi, unless you provide explicit instructions to the contrary.
  • Third-party Integrations: For users who connect third-party services with Fairlyfi, we use the data from these integrations to enhance our services and ensure seamless compatibility.
  • Use of Google User Data: Google user data accessed through Fairlyfi is used solely for the purpose of enhancing user experience and service functionality. This data is not used for advertising purposes nor shared with third-party advertisers. We ensure the data is handled in accordance with Google’s guidelines and our own strict privacy standards.

At all times, Fairlyfi aims to use personal information in a manner that respects your rights and ensures your privacy is protected.

4. How Does Fairlyfi Secure and Store Personal Information?

The security and privacy of your data are paramount to Fairlyfi. Here’s how we safeguard your information:

  • Encryption: All data, both in transit and at rest, is encrypted using industry-standard protocols. This ensures that your information remains secure, even if intercepted.
  • Access Control: Only authorised Fairlyfi personnel have access to your personal information, and they must undergo thorough security training. Our system enforces strict role-based access controls, ensuring that individuals can only access the data necessary for their job functions.
  • Regular Audits: We conduct regular security audits and assessments to identify and rectify any potential vulnerabilities promptly.
  • Data Retention: Your personal information is retained for a standard period of 24 months, following the closure of your account or your last interaction with our services, unless we are required to retain it for legal, tax, or regulatory reasons. After this period, your data is permanently deleted or anonymized for analytical purposes.
  • Data Centers: Our data centres employ state-of-the-art physical and electronic security measures, ensuring the highest level of protection. These centres are located in regions with strong data protection regulations.
  • Backups: Regular backups are performed to ensure data integrity and recovery in the event of unforeseen incidents.
  • Incident Response: We have a dedicated team and established protocols in place for quick response to any security breaches or potential threats. Users will be promptly informed if any such incidents affect their personal data.
  • Third-party Vendors: Fairlyfi meticulously selects and evaluates third-party vendors that may handle your personal information. These vendors are required to meet stringent data protection criteria and undergo regular audits to ensure compliance.
  • User Protection: We offer features like two-factor authentication, password strength checks, and account activity monitoring to empower users to secure their own accounts further.
  • Updates and Patches: Our systems are regularly updated to incorporate the latest security patches, ensuring resistance against emerging threats.
  • Google User Data Security: Personal information from Google user data is secured with the highest standards of encryption and privacy protection. We regularly audit our systems to ensure compliance with Google’s security requirements and global data protection standards.

At Fairlyfi, we continuously adapt and evolve our security practices in response to the latest challenges and threats, always striving to protect your data to the best of our abilities.

5. With Whom Does Fairlyfi Share Personal Information?

At Fairlyfi, we value the trust you place in us, and we are committed to ensuring that your personal information is shared only when necessary and under strict guidelines. Here’s a breakdown of circumstances under which your information may be shared:

  • Service Providers: We collaborate with trusted third-party service providers to offer you an optimal experience with Fairlyfi. These providers might assist with functions like data storage, payment processing, and customer support. They are contractually obligated to handle your data with care and only for the tasks we’ve hired them for.
  • Compliance and Safety: We may disclose your information if required by law, or if we believe such action is necessary to comply with the law, protect the safety or rights of our users, or to enforce our Terms of Service.
  • Analytics and Insights: We might share aggregated or anonymized data with third parties for analysis. This information cannot be used to identify individual users and helps us improve our services.
  • Marketing and Promotions: With your consent, we may share your information with third-party marketing partners. However, you can always opt-out of such sharing through your account settings.
  • Affiliates: Fairlyfi shares information with our affiliate companies for legitimate business purposes, such as offering combined services or support. Our affiliates are contractually bound to respect the privacy guidelines set out in this document. We provide clear information on what data is shared and why. If you prefer not to have your information shared with our affiliates, you have the option to opt-out by contacting our privacy team at privacy@fairlyfi.com.
  • User Testimonials: We may display user testimonials or feedback on our services. We will always seek your consent before sharing any testimonial that might contain personal information.
  • Public Forums: If you choose to participate in public forums, chats, or comment sections associated with Fairlyfi, please be aware that any information you share might be visible to other users. Exercise caution when sharing personal details in these zones.
  • Sharing of Google User Data: We do not share Google user data with third parties except as necessary to provide our services or as required by law. Any sharing of Google user data is done with the user’s explicit consent and in compliance with our data protection practices.

At Fairlyfi, we limit the sharing of your personal information to situations where it’s essential or where you have granted us explicit permission. Our commitment is always towards maintaining the privacy and security of our user base.

6. Does Fairlyfi Collect Personal Information from Children?

At Fairlyfi, we are fully committed to safeguarding the privacy of young individuals, especially children under the age of 13 (or the relevant age limit set by laws in different jurisdictions).

  • No Collection from Children: Fairlyfi does not knowingly collect, use, or disclose personal information from children under the age of 13 or the respective age limit defined in your country. Our platform and services are designed and intended for use by adults and are not directed towards children.
  • Parental Controls: If we become aware that a child has provided us with personal information without parental consent, we will take steps to remove such information from our servers. Parents or guardians who believe that their child may have submitted personal information to Fairlyfi without their knowledge or consent are encouraged to contact us immediately.
  • Guidance for Parents and Guardians: We urge parents and guardians to be actively involved in their children’s online activities. Ensure that your child never shares personal information without your permission, especially when using online forums or chat features.
  • Educational Initiatives: Fairlyfi may, from time to time, collaborate with educational institutions for projects or services that benefit students. In such cases, we work closely with the institutions to ensure that all data privacy regulations and best practices concerning children are strictly followed.
  • Third-party Websites: Fairlyfi may contain links to third-party websites or services that are not operated by us. Parents should be aware that these sites might collect personal information from children and they should review the privacy policies of these external sites to understand their practices.

We advise parents and guardians to monitor and guide their children’s online activities, ensuring they use digital platforms responsibly and safely. If you have concerns regarding your child’s data on Fairlyfi, please reach out to us, and we’ll promptly address them.

7. Exercising Your Data Rights

Fairlyfi respects your rights to control and direct how your personal data is managed. In accordance with global privacy standards and regulations, we aim to offer you a straightforward process to exercise your data rights.

  • Access and Review: You have the right to access the personal information that Fairlyfi holds about you. By logging into your Fairlyfi account, you can view most of your details. However, for a comprehensive report or specific data inquiries, you may contact our data protection officer.
  • Data Rectification: If you believe any of the information we hold about you is inaccurate, incomplete, or outdated, you can request modifications or corrections through your account settings or by reaching out to our support team.
  • Data Erasure (“Right to be Forgotten”): You may request the deletion of your personal information from Fairlyfi’s records, subject to certain exceptions provided by law. Once your request is approved, Fairlyfi will permanently erase your data from our active databases. However, backups or archival copies may be retained for a limited time.
  • Data Portability: Should you wish to move your data to a different service provider or platform, Fairlyfi will provide you with a downloadable copy of your personal data in a structured, commonly used, and machine-readable format.
  • Opt-out of Direct Marketing: You can easily unsubscribe from Fairlyfi’s marketing communications at any time by using the ‘unsubscribe’ link found in our email footers or by adjusting your account settings.
  • Withdraw Consent: If our processing is based on your consent, such as for specific marketing activities or data sharing, you may withdraw this consent at any time.
  • Raise Concerns: If you believe your data rights have been breached or not fully addressed, you have the right to lodge a complaint with Fairlyfi or with the appropriate supervisory authority in your jurisdiction.
  • Rights Related to Google User Data: Users have the right to access, rectify, or delete their Google user data processed by Fairlyfi. Requests regarding Google user data can be made through contacting privacy@fairlyfi.com or directly via the user’s Google account settings.

To exercise any of the above rights, please contact us using the provided contact details in our policy. We are committed to responding to your request within a reasonable timeframe, in line with applicable data protection laws.

8. What Other Policies Apply to the Use of Fairlyfi’s Products?

When you utilise Fairlyfi’s offerings, your usage is not only bound by this Privacy Policy but also by additional terms and conditions:

  • Terms of Service: Your interaction with our products and services is governed by the Fairlyfi Terms of Service. This includes, but is not limited to, guidelines on content ownership, subscription models, user responsibilities, and the discontinuation of services.
  • Acceptable Use Policy: This policy outlines the appropriate and inappropriate ways our products can be used. Breaching these guidelines might result in limitations on or termination of your access to Fairlyfi’s products.
  • Updates to Privacy Policy: Fairlyfi values your trust, and we’re committed to upholding the principles outlined in this policy. We will never implement significant changes to our practices that would reduce your data protection without first notifying you. We encourage users to frequently review this Privacy Policy for updates. Any modifications will be communicated through the email associated with your account, or via in-app notifications.
  • Dispute Resolution: Our Terms of Service comprise provisions regarding dispute resolution. These directives delineate the procedures and platforms (e.g., mediation, arbitration) to be employed if disagreements arise between Fairlyfi and its users.
  • Contact Information: For any questions or concerns about this Privacy Policy, please reach out to our dedicated team by submitting a request through our help desk, or by emailing privacy@fairlyfi.com. 
  • Additional Regional Information: Users from specific geographical regions may have additional rights or information available. This is especially pertinent for users from areas with distinct privacy regulations. Kindly refer to the section tailored to your region, as seen later in this document, for detailed information.

9. When and How Will Fairlyfi Update this Policy?

At Fairlyfi, we remain committed to maintaining the highest standards of data privacy and to ensuring that our policies remain transparent, comprehensible, and most importantly, in the best interest of our users.

  • Periodic Review and Updates: As the digital landscape evolves and as Fairlyfi continues to expand its offerings, there may arise a need to update this Privacy Policy. We will periodically review and amend our policy to ensure it aligns with current best practices and regulatory requirements.
  • Notification of Changes: In the event of any substantial amendments to this policy that might affect your rights or the manner in which we handle your personal data, we will proactively inform you. Notifications will be dispatched to the email address associated with your Fairlyfi account. Additionally, we may send reminders or post in-product alerts to ensure that you are aware of and understand the changes.
  • User Responsibility: While we will do our best to keep you informed, we also encourage you to periodically review this Privacy Policy. This proactive approach ensures that you stay informed about the ways we are protecting your data.
  • Effective Date: Every update to our Privacy Policy will be accompanied by a clear “effective date” mentioned at the beginning of the document. This is to help you quickly identify when the last changes were made.

10. Contact Information

At Fairlyfi, open communication is at the heart of what we do. We are always eager to hear from our users, whether it’s feedback, questions, or concerns related to our Privacy Policy or any other aspect of our services.

For General Inquiries and Feedback:

Email: support@fairlyfi.com

Phone: +44 7542364020


For Privacy-Specific Concerns and Data Rights Requests:

Email: privacy@fairlyfi.com

Postal Mail Address: Fairlyfi, Ltd., [“123 Fair Street, TechCity, ZIP Code, Country”]

For faster processing, please ensure that your communication is clear and provides any necessary details, such as your account information, so we can assist you efficiently. If writing to us via postal mail, please allow some additional time for a response due to mail delivery times.

11. Additional Information for Users in Specific Regions and Teams

Notice to End Users on a Fairlyfi Business Team Account:

If you utilise a Fairlyfi product (e.g., Fairlyfi Business) that’s made available through an organisation (like your employer or educational institution), your usage is governed by the policies of that particular organisation, and not exclusively by this Privacy Policy. Reach out to your organisation’s admin for any queries concerning privacy and data handling. Fairlyfi is not directly accountable for the privacy or security practices of your organisation, which might differ from what’s outlined in this Privacy Policy.

Administrators of a Fairlyfi team might possess the ability to:

  • Access info associated with your account, including utilisation data.
  • Control and manage your account, inclusive of potential restrictions or termination of access.

For further details, always consider reaching out to your specific organisation.

11.1 European, Swiss, and UK Users:

This section serves to provide specific details for our users from Europe, Switzerland, and the UK.

Fairlyfi’s EEA Representative:

Fairlyfi has designated [Your EEA Representative Name, e.g., “DataGuard”] as its representative within the EEA for data protection matters. Reach out to [Representative Name] for any issues related to personal information processing:

  • EEA users: [Representative’s Address for EEA, e.g., “DataGuard Europe, Main Street 123, City, Country”]
  • UK users: [Representative’s Address for UK, e.g., “DataGuard UK, London Street 456, London, UK”]

Data Transfers:

Your data submitted to Fairlyfi might be transferred to and processed in countries outside of your region, including in the United States and other global locations. Fairlyfi employs necessary precautions and safeguards when shifting data out of Europe, Switzerland, and the UK. If you have questions regarding these safeguards, refer to the “Contact Information” section.

Legal Basis for Processing:

As per EU GDPR and UK data protection laws, there’s a requisite for a valid legal basis for handling personal data. Fairlyfi operates under the following bases:

  • Execution of a contract when offering our products.
  • Legitimate business and user interests, such as product enhancements and fraud prevention.
  • Obtained consent for specific, communicated purposes.
  • Legal obligations, as in cases of legal compliance.

12. Users in Specific States or Countries (e.g., California, Nevada, Brazil)

This portion of our Privacy Policy is intended to offer additional details and clarifications to residents of certain jurisdictions, specifically California, Nevada, and Brazil, in line with their regional data protection regulations.

Summary of Information We Collect:

Throughout our Privacy Policy, we’ve outlined in detail the specific pieces of personal data Fairlyfi collects from its users, the sources from which we gather this data, and our purposes for sharing it. To better understand the types of personal information we gather, please refer back to the section titled “What Personal Information Does Fairlyfi Collect and Process?”. We, and our service providers, utilise the personal data we collect in accordance with our outlined business purposes, as mentioned in the “How Does Fairlyfi Use Personal Information?” section. Lastly, for a comprehensive understanding of the third parties with whom your data might be shared, see the section “With Whom Does Fairlyfi Share Personal Information?”.

12.1 Rights:

As a user, you have specific rights, including:

  • Requesting access to, and copies of, particular personal data we possess about you.
  • Asking for a summary of the personal data we’ve collected or disclosed about you in the last twelve months, including our sources of such information, our purposes for collecting or selling such data, and the third parties with whom it has been shared.
  • Requesting the deletion of certain personal data we have about you.

You may also have the right to gain information about any financial incentives we offer you. Furthermore, it’s your right not to face discrimination for exercising your data protection rights. However, certain data might be exempt from such requests as per applicable law. For instance, some data is crucial for us to provide our products. If such data is deleted, you might lose access to certain Fairlyfi functionalities.

To exercise these rights, please see the previously mentioned “Exercising Your Data Rights” section.

Sale of Personal Data:

Fairlyfi asserts that we do not sell user personal data to third parties. We might, however, share particular data as previously detailed in the “With Whom Does Fairlyfi Share Your Information?” section. Additionally, we might allow third parties to collect specific data about your activities, typically via cookies, as detailed in our Cookies Policy. Users can manage these cookies via browser settings or other tools; for more details, refer to our Cookies Policy.

13. Cookies and Tracking

At Fairlyfi, we value transparency and clarity in how we interact with your devices. This section outlines our practices regarding cookies and tracking technologies, and your choices in relation to them.

What Are Cookies?

Cookies are small files that are stored on your device when you visit websites. They are widely used to make websites work more efficiently and to provide information to the owners of the site.

13.1 How Does Fairlyfi Use Cookies?

  • Essential Cookies: These cookies are necessary for our website to function properly. They include, for instance, cookies that enable you to log into secure areas of our site.
  • Performance and Analytics Cookies: We utilise these to recognize and count the number of visitors and to see how visitors move around our website. This helps us improve the user experience, by ensuring users find what they need easily.
  • Functionality Cookies: These are used to recognize you when you return to our website, enabling us to personalise our content for you and remember your preferences.
  • Advertising and Targeting Cookies: These cookies record your visit to our website, the pages you’ve visited, and the links you’ve followed. We use this data to make our website and the advertising displayed on it more relevant to your interests.

13.2 Third-Party Cookies

Some cookies might be set by third parties when you visit Fairlyfi. These third parties may be suppliers who partner with us to deliver our website, companies that participate with us in affiliate marketing programs, and other third parties.

13.3 How to Control and Delete Cookies

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.

Please note: If you choose to decline or block cookies, you may not be able to access certain parts of our website or avail of our full range of services.

13.4 Other Tracking Technologies

In addition to cookies, we may use web beacons, pixel tags, and other tracking technologies on our website and in our emails. These technologies help us understand user behaviour, tell us which parts of our website people have visited, and facilitate and measure the effectiveness of advertisements and web searches.